Vision, Mission and Values Throughout 2014, CPA Canada and its Provincial counterparts formally reviewed the CPA Professions Vision, Mission, Values and Strategic Objectives. CPA Newfoundland and Labrador conducted a strategy roadshow throughout the province in September 2014 and upon proclamation of the CPA Act, the Association of Chartered Professional Accountants of Newfoundland and Labrador (CPANL) adopted the following strategic plan. Vision The Canadian CPA is the pre-eminent, globally respected business and accounting designation. Mission CPA Newfoundland and Labrador enhances the influence, relevance and value of the Canadian CPA profession by protecting the public and supporting its members and students. Values The profession is built on a number of key pillars, including integrity, excellence, trust & respect, accountability and professionalism. As an organization we also strive to maintain these core values in our day to day operations.